NEW MATTER
Can U Feel it?
Artist and typographic whiz kid Kris Andrew Small was recently invited by fashion brand Zalando to collaborate on their Adidas OOH summer campaign 'Can U Feel It', which has been rolled out both online and as a series of wild posters across the streets of Europe.
The campaign aim was to reframe wellness as a pursuit of pleasure and capture the instinctual, euphoric, even hedonistic side of sport. Kris created a series of bold and arresting typographic lockups that were overlaid on photography that captured the full range and raw feelings of athletes during exercise.
Social Adverts
Wild Posters
Social Adverts
Social Adverts
Wild Posters
About Kris Andrew Small
Sydney based artist & designer, Kris Andrew Small, creates abstract, energetic and flamboyant pieces using photo-based collage, texture and typography. He has collaborated with a broad range of clients including Adobe, Nike, Samsung and Sydney Opera House.
London
Somerset House
West Wing M19, Strand
London, WC2R 1LA
+44(0)2033 322 582
hello@grandmatter.com
New York
Ground Floor, Suite 200
Spaces, Meatpacking District
413 West 14th St
New York, 10014
hello@grandmatter.com
Cookie & Privacy Policy Terms of Use © Grand Matter 2023